Spicy new website design for innovative marketing portal.

Pimento is the UK’s leading independent marketing and communication network.

Jazzbones have reshaped and refined the Members Area to make it more user-friendly.

If your company is looking for specialist marketing services, the Pimento platform offers you the chance of working with a bespoke core team who will manage the day to day and delivery of your project – one team, one point of contact, and one budget.

Pimento’s ability to match marketing needs with marketing talent has already delivered successful projects for big names like Mercedes-Benz, Holiday Inn, Aviva, Halfords and Ladbrokes.

Our brief from our digital partners at Reuben was to redesign Pimento’s Members Area in line with its latest brand guidelines but with a fresh and updated spin to it.

The new Members Area features a redesigned home page, blog pages where members can upload their own content, news pages, event pages, a support function and a totally reimagined search page with more advanced search criteria.

The new portal looks and feels like an integral part of the Pimento network but is more interactive and more user-friendly than the previous version. We have refined the customer journey, making it easier to understand and with a better hierarchy.

The Members Area retains Pimento’s classy rich red and stone and graphite grey colour palette and is mobile and tablet friendly.

Crucially for a portal that is all about members coming together to do business in an easy way, the new Members Area is clear, uncluttered and easy to use.