When you watch a TV weather forecaster standing in front of a map, they are in fact standing in front of a green screen – the background is added later using Chroma Key editing software. But why a green screen? Because separating the background from people in videos is easier if the former is made of a solid colour not found in human skin tones, and green fits the bill perfectly! In this case, the Jazzbones production team shot two green screen videos in the boardroom of Patheon’s Swindon offices - the picturesque background view glimpsed through the window was added in the editing suite using a cropped still. The first recruitment video features interviews with senior executives, the second graduate interns. In both cases, the conversations focus on the inclusive nature of the Patheon family, virtues that should attract job applicants as the videos are rolled out on the company website and across Social Media.
Thanks to Nathan and the team at Jazzbones for the amazing videos to promote Patheon, part of Thermo Fisher Scientific in Swindon, as we face a very exciting future.
Location Shoot / Post-Production & Editing / Soundtrack Editing