Based in Swindon, Honda of the UK Manufacturing is the automobile giant’s European flagship factory and the global production hub for the all-new, tenth generation Civic hatchback and the award-winning Civic Type R race car for the road.
As such, the massive 370-acre site boasts two car plants and an engine plant that welcome a constant flow of visitors, delegates, partners and suppliers. After successfully delivering previous internal communications projects for Honda, Jazzbones Video were asked to create a compelling 10-minute overview of the Swindon production plant to showcase the facility’s core USPs and to engage visitors from around the world at the start of their site tours.
The Jazzbones Video team created infographic style storyboards, sourced voice-over artists, and developed motion graphics which were then mixed with Honda’s existing B-roll footage to create an exciting and powerful introduction to the site’s manufacturing capabilities. Over 3 million cars for more than 70 countries have been produced at the site by the 4,000-strong workforce since the first car plant opened in 1992 – that’s some capability!
The video also highlights the different models built on the two assembly lines, as well as Honda’s sector-leading environmental initiatives and much more. The video has been extremely well received by the Honda UK and European Directors. Confidentiality means we cannot share this exciting video, but if you would like to know how we can create the difference to your next video project, then please give us a shout!